One of the most underutilized assets of social media is the list feature. Throughout various social media platforms, there are features called lists or tags that we can use as professionals to keep us organized on social media.
One of the unique ways I saw Twitter Lists in action was at the 2019 Sports PR Summit. The Sports PR Summit organized a list of all its attendees. Once added to the list, I could see tweets from those attending the Summit, and go on to add the list to my lists on Twitter. I thought this was a unique way of connecting individuals and continuing the networking process long after the event had ended.
So, here I am months later, still using that list to keep me updated on industry news and stay in touch with those I met at the Sports PR Summit.
Below is a link to a great article I found on Twitter Lists and how to use them to organize your life on social media. Once you create your lists, let me know how they are working for you. Do you find social media lists to be efficient and effective, or is it just a waste of your time?
Link to article via Sprout Social: https://sproutsocial.com/insights/twitter-lists/
